Basics Cooperative Natural Foods

Everyone is welcome to shop at Basics, but Owners do get to vote on important store issues, vote and/or join the Board of Directors, receive many extra discounts, and become part of our legacy of cooperation, community support and wellness for all. We are dedicated to providing valuable, healthy choices to our community - with the best customer service around!

To us, natural foods are whole foods that are as pure and minimally processed as we can find them, with as little as possible removed and with nothing artificial added. All foods and vitamins at Basics are free of artificial colors, flavors, or preservatives.

We also encourage sustainable, organic agricultural practices and support local vendors as often as possible (which we define as from Wisconsin or within 100 miles of the store). We proudly offer products from more than 150 local farms and vendors, year 'round!