I went to the delivery location and was impressed by how nice, friendly, and helpful the man was and the fact that he had pasture raised beef, stewing chicken, raw cheese, etc. for sale as well. Needless to say, I bought several things besides the milk. I'm very pleased w/ the quality of the groceries I purchased and thrilled with the availability of it.
It wasn't until I checked out their website (& blog) to sign up for the mailing list that I realized that the friendly man was actually Chad Carlton himself!